
LV 03 · No longer running
Tetris 1991
- Client
- Immersive Gamebox
- Role
- Lead designer · Director of Experience Design
- Players
- Up to 6
- Status
- No longer running
- Motion tracking
- LiDAR touch walls
- Projection
In 1991 a hacked Game Boy turns the world into Tetriminos, and it's up to you to reset it.
High scores
- 2 million+
- players worldwide, across all Immersive Gamebox games
- 29
- Immersive Gamebox locations worldwide
- 24,500
- five-star reviews
The game
A tech genius hacks a handheld Tetris game, and suddenly everything and everyone is turning into Tetriminos. Groups of up to six play five human-sized Tetris mini-games solo, in pairs and together to put the world back to non-cubular shapes.
The look is authentic early-90s handheld. The challenge was keeping the retro feel while staying readable on a wall-sized screen in the middle of a physical game.
What I did
- Designed the end-to-end storyboard, games, narrative and player experience across five mini-games
- Wrote the original story and all of the dialogue
- Created and tested a range of prototypes for the key mechanics of human-sized Tetris
- Set the 1991 art direction, and guided art, animation and technical implementation throughout
- Managed the development team from design through to delivery




